MultipliedDocs

Designs & data

Merge fields — what personalises

Names, numbers and dates per recipient; fixed fields per campaign; how a CSV column becomes a field.

Structure only for now. The Studio screens this page describes are being redesigned; the step-by-step text and screenshots land with the new UI.

Two kinds of field

  • Campaign fields — the same for everyone (headline, colour, offer). Set in the editor.
  • Personalised fields — one value per recipient (first name, points, renewal date). Supplied by a CSV column.

Mapping

On upload you map each personalised field to a column. Columns you do not map are ignored. A field you leave unmapped keeps the value saved in the design, for everyone.

Value types

All CSV cells are text. Number fields (a count, a currency amount) are read from the text; a value that does not parse gets the field's fallback.